Press Release: Hedgehog Dryer Named Official Drying Supplier of the 2026 Natural Selection Tour
Hedgehog Dryer Named Official Drying Supplier of the 2026 Natural Selection Tour
Performance-driven drying solutions support riders and crew across Snow, Ski, and Bike events during the 2026 season.
HEMSEDAL, NORWAY, and NEW YORK – March 10, 2026 – Hedgehog Dryer, creators of Scandinavian-designed tools built to solve problems and fuel adventures, today announced its involvement with the Natural Selection Tour (NST) as the official drying supplier for the 2026 season. Through this collaboration, Hedgehog will support athletes and crew competing in the Snow, Ski, and Bike events with premium drying solutions built for demanding mountain environments.
From deep backcountry snow to remote alpine terrain, the Natural Selection Tour brings together the world’s most progressive riders to compete in raw, natural conditions. As part of its on-site support, Hedgehog Dryer will equip athletes with its award-winning, ultra-powerful Hedgehog JET, a cordless blower delivering up to 162 MPH of wind power, and Hedgehog GO, a compact dual-purpose dryer built to dry both hair and gear, helping ensure boots, bikes, and gear stay dry, comfortable, and ready for competition.
“Natural Selection represents the highest level of performance in raw, natural terrain,” said Bjørn Holte, Founder of Hedgehog Dryer. “Hedgehog was born in Norway and built for harsh winters and rugged mountain conditions. Supporting NST riders feels like a natural extension of who we are, and we’re proud to provide reliable drying solutions that help them stay focused on riding.”
In addition to product seeding, Hedgehog will create dedicated drying rooms for riders and media at both the Revelstoke, British Columbia, and Valdez, Alaska, events, providing a centralized area for drying boots and gear between freeriding, competition days, and content capture sessions.
“Hedgehog understands the realities of competing in demanding mountain environments where Mother Nature is leading the way,” said Carter Westfall, CEO of Natural Selection Tour. “Keeping gear dry is essential for the Natural Selection crew’s comfort, safety, and performance in a variety of environments. Hedgehog’s behind-the-scenes drying support helps riders and crew, as we get back out there day after day in every imaginable condition."
The 2026 Natural Selection Tour kicks off with Natural Selection Snow Super Sessions on March 9 leading into the YETI Natural Selection Revelstoke, which broadcasts live for two days between March 10-15. Natural Selection Ski starts with a Super Session on March 17, leading into the YETI Natural Selection Ski from Alaska on April 14. Natural Selection Bike from Queenstown, New Zealand will premiere on May 5, All events will broadcast on Red Bull TV.
About Hedgehog Dryer
Hedgehog Dryer is on a mission to help people live life to the fullest – messes, adventures, and all. The family-founded company is led by husband-and-wife team Bjørn Holte and Erin Eriksson, parents of five and passionate outdoor enthusiasts. Built from a love of adventure and everyday practicality, Hedgehog Dryer creates high-performance portable dryers and handy problem solvers that keep up with real life, from drying snow boots and sweaty cleats to blasting sand off gear at the beach.
Our innovative products are designed to be compact, powerful, and incredibly versatile, empowering people to embrace every adventure without compromise. Built on a commitment to thoughtful design, durability, and sustainability, Hedgehog Dryer champions a cleaner, more active world. Whether you are traveling, exploring, or tackling daily messes at home, Hedgehog Dryer helps you dry faster, travel lighter, and go further. For more information, visit us.hedgehogdryer.com.
About the Natural Selections Tour
The brainchild of pro snowboarder Travis Rice, the Natural Selection Tour showcases the world’s top riders competing on the planet’s most exciting natural terrain, waves, and in optimal conditions. The best all-around riders from snowboarding, skiing, mountain biking, and surfing come together at Natural Selection events with the men’s and women’s champion being crowned at the end of the Tour season. The Natural Selection Tour brings the sports, riders and viewers back to Mother Nature with a mission to inspire people to forge a deeper relationship with her. NaturalSelectionTour.com
Media Contact:
Kyra Kuchenbrod